“Nothing less than a transformation of humankind“
According to WEF founder Klaus Schwab, we find ourselves amidst the technology-shaped fourth industrial revolution. A revolution that might flush away old certainties in communications and marketing, turning the very nature of our profession upside down.
Over the past few months, I had the opportunity to meet with my two former colleagues Nicole Mommsen and Axel Löber about the changes in our very own communications discipline over a glass of Riesling. We always ended up talking about three megatrends that will be affecting us going forward. Finally, we published our thoughts on a series of LinkedIn articles. You can read them here:
Nicole Mommsen, Frank Sielaff and Axel Löber