Founder & Managing Director
… or will we become the thought leader of the transformation of our companies?
I thought about the future of communication a little more and put it into more concrete terms for employee communication.
In my view, we have a great opportunity, maybe even an obligation, to actively shape the digital transformation of our companies. Just as our companies would do well to take a leadership role in Globalization 4.0 as just discussion at the World Economic Forum in Davos. However, to be able to do so, we need a new “operating system” for corporate communications.
My resulting thoughts got published as an essay in the pressesprecher (German only), the magazine for communication.
Here is the complete article in the pressesprecher (German only).
Typewriter Photo
by Anastasia Dulgier on Unsplash
Communications are changing dramatically. And that’s a good thing.
A revolution that might flush away old certainties in communications and marketing, turning the very nature of our profession upside down.
On war rooms and agile methodologies for the corporate website relaunch
My project, the new global website of the Merck Group, went live. It’s all about project management, fast learning, agile methodologies and how something like this can be set up in a large corporation.