
One of 20 Faces of Digital Transformation
The PRReport asked me for an interview. Being a mechanical engineer by education I am probably the exotic in corporate comms…
The PRReport asked me for an interview. Being a mechanical engineer by education I am probably the exotic in corporate comms…
A revolution that might flush away old certainties in communications and marketing, turning the very nature of our profession upside down.
Brands and individuals are constantly feeding the beast by producing and sharing overwhelming amounts of content every second.
Editors and publishers have filtered and channelled information since before Gutenberg invented letterpress printing half a millennium ago. Today, this job is predominantly done by algorithms.
The paradigm shift from classic media to the opinion-making superpower ‘social media’ – a shift from editorial content of a few to everybody’s content.
A revolution that might flush away old certainties in communications and marketing, turning the very nature of our profession upside down.